I just made a press release about our new keyword formatting tools at FormatClick.com. I used PrLog for this release. It was completely free, very straightforward and allowed me to edit the release once I had saved it, it automatically created a PDF version and it allows agencies to make releases for several different clients. [...]
SEO commentators have long held that Google imposes a ‘duplicate’ content penalty on sites that have more than one instance of substantially the same content. Google’s Susan Moskwa dispels the myths in an article on the Official Google Webmaster Central Blog. The crux of the article is that, except for duplicate content that breaches Google’s [...]
Google reported that they have recently updated an article entitled: “What’s an SEO? Does Google recommend working with companies that offer to make my site Google-friendly?” The article is particularly strong in describing some of the things to beware of when talking to an SEO.
Joost de Valk wrote a super article on search engine optimization for WordPress. It is packed with some really great advice. I particularly like his suggestions regarding permalinks and several great plugins such as: Redirection plugin which allows you to change your permalink structure and ensures that search engines can still find pages that have [...]
E-mail marketing is a growing practice as companies realize that it is not only less expensive than traditional direct marketing but it is also highly measurable. The growth of the e-mail marketing industry has brought with it a proliferation of e-mail service providers. Most companies benefit greatly from being able to easily send out targeted [...]
I define SEM (Search Engine Marketing) as the process of using the Internet to market something. The something can be a product, service, charity solicitation, organization or political candidate, in fact virtually anything. SEM encompasses SEO (Search Engine Optimization), e-mail marketing and Internet advertising. SEO (Search Engine Optimization) is the process of modifying the content [...]
