Joost de Valk wrote a super article on search engine optimization for WordPress. It is packed with some really great advice. I particularly like his suggestions regarding permalinks and several great plugins such as:

• Redirection plugin which allows you to change your permalink structure and ensures that search engines can still find pages that have already been indexed. This plugin provides many other facilities such as tracking 404 errors
• SEO Slugs automatically modifies posting ‘slug’ text to remove words such as ‘what’, ‘you’ or ‘can.’
• Comments. The standard WordPress template includes a rather blunt ‘no comments’ statement when a post has not received any comments. Joost suggests changing this to a be more friendly. I have changed mine to ‘Please leave a comment. We would love to get your insight.’

Altogether it is well worth reading through his suggestions.

Filed under: SEO, Social media, Uncategorized by Martyn Whittaker